At a Glance
- Customer: Greenville Office Supply typically referred to as GOS (South Carolina, USA)
- Industry: Workplace Essentials & Print Service Provider (PSP)
- Platform: EvolutionX (ECi Solutions)
- The Goal: Eliminate manual print bottlenecks and automate personalized ordering.
- The Result: Faster turnaround, improved accuracy, and a competitive edge in the US corporate market.
Introduction: A Legacy of Superior Service
Since 1968, GOS has been a trusted single-source provider of workplace essentials across the United States. While their reputation was built on "superior service and exceptional value", their print division faced a modern challenge. As a distributor using EvolutionX (from ECi) for high-volume "call-off" stock, GOS needed a way to handle the complexity of personalized print without the manual overhead.
The Challenge: Breaking the Manual Proofing Bottleneck
Before implementing a dedicated web-to-print (W2P) solution, GOS found that even simple print orders - like business cards or brochures - required an exhausting amount of manual intervention.
For many US-based suppliers, the "email-and-wait" cycle is a common pain point. At GOS, updating names, titles, and unique QR codes meant staff had to manually edit documents and wait days for customer approval. This lack of print workflow automation didn't just slow down production; it limited their ability to scale.
"Print can be complex," says Savanna Shaver, from GOS. "Even something as simple as business cards required customer-specific data for each order, and as volume increased, turnaround times grew due to the amount of manual work involved. If any information was missing or incorrect, we had to follow up and make changes. This would delay proofs and sometimes push orders back by several days. We wanted to scale, but manual edits were holding us back."
The Solution: Seamless Web-to-Print Integration with EvolutionX
To bridge the gap between their storefront and the press, GOS chose Coreprint from Vpress. The deciding factor was Coreprint’s ability to integrate directly with EvolutionX, extending the platform's capabilities to include robust web-to-print automation.
By hosting customizable products directly on their website, GOS empowered their customers with a seamless self-service portal. This integration delivers:
- Real-Time Personalization: Customers update variable details - such as names, titles, and QR codes - directly within their browser.
- Instant Online Proofing: Customers see exactly what will be printed, eliminating the traditional manual proofing cycle and improving order accuracy.
- Lights-Out Production Ready: Coreprint handles the technical complexity of generating high-resolution, print-ready files that flow directly into GOS’s production workflows, significantly reducing manual touchpoints.
As a global solution operating in over 175 countries, Vpress provided GOS with a high level of expertise and reliable support. The onboarding process was smooth, and the Vpress team remained highly responsive, ensuring the solution was perfectly aligned with GOS’s US-based operations and daily needs.
The Results: Driving Efficiency and Winning Corporate Accounts
The shift from manual processing to automated web-to-print has delivered measurable benefits for GOS and their clients. By removing the friction from the ordering process, GOS has achieved:
- Notable Time Savings: The "days-long" delay for proofs has been eliminated.
- Higher Order Accuracy: Customer-led proofing ensures that the final product is exactly what was approved on-screen.
- Strategic Market Expansion: With a faster, more professional ordering interface, GOS has been able to compete for - and win - larger corporate opportunities that demand high-efficiency solutions.
Customers really appreciate being able to proof and submit their own orders instantly. Our improved speed and efficiency have helped us compete for and win larger corporate opportunities.
The Future: Expanding into Customizable Promo and Workwear
GOS isn't stopping at print solutions. The next step in their digital transformation is testing Vpress to handle customizable promotional products and workwear. These items are notoriously time consuming to build manually in EvolutionX due to many different size, color, and logo combinations. By applying the same print automation logic to merchandise, GOS hopes to streamline the process. GOS will also continue to focus on what they do best: providing exceptional value and service to their customers nationwide.
Key Takeaway for Print Service Providers
If you are using EvolutionX and struggle with the manual demands of personalized print, the GOS story proves that the right integration can turn a bottleneck into a revenue driver.
Absolutely, we would recommend Vpress. Their support team is responsive, and the platform streamlines manual processes, giving us more time to focus on daily operations and customer needs.
